Showing posts with label Arrowhead Brand. Show all posts
Showing posts with label Arrowhead Brand. Show all posts

Monday, February 4, 2013

LA MARATHON ANNOUNCES PREMIER PARTNERSHIP WITH ARROWHEAD® BRAND 100% MOUNTAIN SPRING WATER

Los Angeles, California - More than 20,000 runners will reach for Arrowhead® Brand 100% Mountain Spring Water as they race from the Stadium to the Sea at the 2013 LA Marathon. When they do, they’ll reap the benefits of the marathon’s first “Premier Partnership.”

Nestlé Waters North America, the company that brings you Arrowhead® Mountain Spring Water, has agreed to a multi-year sponsorship in the Marathon’s new category of Premier Partner– the highest level offered below title partnership. As such, Arrowhead will be featured on all of the Marathon’s communications materials leading up to the March 17th race and in the race-day broadcast, while receiving extensive exposure on the course, including a branded mile dedicated solely to Arrowhead. The partnership also covers other LA Marathon properties including the LA Big 5K and the Santa Monica Classic.

“Arrowhead is proud to team up with the LA Marathon to be the official bottled water sponsor of this renowned road race event,” said Angela Barile, Arrowhead Brand Marketing Manager.  “We’re excited to